6 Most Overpriced Burger Chains in America
Gone are the days of the dollar menu. Fast-food fans can't help but notice that many drive-thru burger joints are no longer as affordable as they used to be. At this point, steady price increases are downright noticeable—and even shocking. Consider the recent backlash over an advertised $25 meal deal at McDonald's.
Just how much have fast-food prices gone up? One Texas-based newspaper, the Victoria Advocate,recently compared the prices of popular menu items at six fast-food joints, including McDonalds, In-N-Out, Burger King, and Chick-fil-A, and found that prices rose on average 77% since December 2019. At McDonald's, for example, the price of medium fries jumped from $1.79 in 2019 to $4.19 now—that's a 134% increase. Another recent study showed that McDonald's has actually doubled its prices in the last decade.
Historically, fast-food restaurants increased prices by about 2% annually. But since 2022, fast-food joints have been hiking up prices by double digits yearly. Price-weary customers are carefully considering how they spend their dollars, and burger chains are taking note. Executives at Wendy's and McDonald's both said they would be more careful with price hikes this year, according to Business Insider.
Over the past couple of years, customers have largely gone along with the incremental price increases. But there comes a point where customers are unwilling to shell out $3 for a single McDonald's hash brown. Lately, fast-food fans have been quick to point out that part of the appeal of fast food is affordability. Without that, some burger chains are simply overpriced.
These six burger chains are pushing the limit of what customers are willing to pay for a simple beef patty on a bun.
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- https://www.msn.com/en-sg/money/companies/6-most-overpriced-burger-chains-in-america/ss-BB1mcUyo?ocid=00000000
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